Tuesday 13 October 2015

Narrative

AVATAR



From this scene of the movie you can tell that both avatars at the beginning are helping each other. The female avatar is a helper and a mother like figure as she guides him when or not to run from these giant creatures. the creature is the villain as it try's to kill the avatars.The main avatar jake is a hero as he saves pandora and the people in it. in this specific scene he's the victim as the creature try's to attack him. the scene starts of with a equilibrium then as the scene progresses the disequilibrium interrupts it e.g the creatures appear and destroy the audience mood as they are engaged with the avatars current state. Towards the end of the scene a new equilibrium is formed as the avatar escapes the danger. This narrative is extremely strong as there is a lot of things that make it suspenseful such as the music and the use of scene setting. By using proposed theory I could clearly distinguish all the things in this clip that make up a good narrative. 

Incredible Hulk


From this scene of the incredible hulk you can see him transforming. In this particular scene he is a victim not a hero yet. The police is the villain as they try to harm the hulk. the female character has an emotional connection with the hulk so she could be the princess. At the beginning of the scene there is a disequilibrium as they start firing smoke grenades at the hulk provoking him to become angry. As he charges towards the police the equilibrium then kicks in because thats what the audience wants to see. At the end the hulk then escapes and the new equilibrium is restored. The overall narrative is really strong as it tell the audience whats is going to happen which is similar in all hulk movies as they know what happens when he gets angry.

TWO AND A HALF MEN
Charlie sheen is on a blind date in this particular part of the scene he is yet the victim as he dosent know what error will occur. Alan acts like a helper but actually charlie does not listen to him either. this scene is really funny as there is a twist so its hard to decide where the equilibrium and disequilibrium is but Im guessing the disequilibrium is at the middle of the clip as unexpected stuff happens. The narrative is really confusing as its hard to expect whats going to happen. 

Monday 12 October 2015

cool brands

Nike, Inc. is an American multinational corporation that is engaged in the design, development, manufacturing and worldwide marketing and sales of footwear, apparel, equipment, accessories and services. Nike is the most successful brand in the world. The thing that gives it a unbreakable brand identity is the Logo which just delivers coolness to the customers. The product design is one of the best providing the highest quality. This brand is the best sports brand in the world which uses all lines of appeal as it meets all needs of sports and does the job really well and the manufacture workers work hard.


Sony is a company that is known for their sound. Sony Corporation is a multinational conglomerate head quartered in Tokyo, Japan. It was founded in 1946 by Akio Morita and Masaru Ibuka. It's primary focus is electronics and owns Sony Pictures/Music/Computer Entertainment and Sony Mobile Communications.
Sony is known for their sound as they use dolby digital alongside that sony is dominant on the gaming market as they release the best consoles in the world e.g PS4. This gives it mass recognition and a strong  brand identity sony is an extremely successful brand and has changed the history of sound and gaming and they dominate all lines of appeal and receive positive rating meeting beyond customer needs. This by far is one of the most competitive electronic  companies yet.

Sony is a company that is known for their sound. Sony Corporation is a multinational conglomerate head quartered in Tokyo, Japan. It was founded in 1946 by Akio Morita and Masaru Ibuka. It's primary focus is electronics and owns Sony Pictures/Music/Computer Entertainment and Sony Mobile Communications.
Sony is known for their sound as they use dolby digital alongside that sony is dominant on the gaming market as they release the best consoles in the world e.g PS4. This gives it mass recognition and a strong  brand identity sony is an extremely successful brand and has changed the history of sound and gaming and they dominate all lines of appeal and receive positive rating meeting beyond customer needs. This by far is one of the most competitive electronic  companies yet.

Apple is a company that wants to be seen as luxurious and as experts in their field. According to the 13 lines of appeal Apple best fits in to, happy familiesluxurious lifestyle, successful careers, experts and self importance. Why is Apple cool? Apple is seen to be cool because of the hi-tech products they create. An example, is the mac which is a highly advanced computer which contains specs that ordinary computer don't have which makes Apple's products more popular as well as useful than compared to other products. 

Tuesday 6 October 2015

Brand Values

1) Numark Industries is a manufacturer of audio equipment for disk jockeys, founded in 1971, Numark makes DJ mixers, turntables, MIDI controllers, DJ CD players, DJ DVD mixing consoles, and mixing software. Numark make their equipment affordable a reasonable price which gives them a strong brand identity according to the 13 lines of appeal. Furthermore they introduced one of the first DJ controllers that you can plug in to the computer via USB which makes it more futuristic and better than CDJs which just uses an MP3. The people who work for this company are hard working and they are really eager to satisfy customers to the fullest with their free software that comes with every product which gives them competitive advantage.

2) Numark strives to make their products more stylish and futuristic.

3) Creative
1) Pioneer, is a Japanese multinational corporation that specialises in digital entertainment products, based in Kawasaki, KanagawaJapan. The company was founded by Nozomu Matsumoto in 1938 in Tokyo as a radio and speaker repair shop. They are really popular for making DJ equipment same as Numark but pioneer is a classic one of the first ever DJ brands in the world they developed one of the first and most successful CDJs making it rememberable and this makes it have a high brand identity. According to the lines of appeal Pioneer products are expensive but they do satisfy customers when bought as they add a lot of classical features but enhance them. The team really work hard on the interior design not on the stylish look but the function for them is the key which gives them competitive advantage.

2) Pioneer aims to make their products more efficient and Classic.

3) Classic

1) Beats Electronics is a division of Apple which produces audio products. Headquartered in Culver City, California, U.S., the company was founded by music producer Dr. Dre. The thing that the beats company is successful for is their headphones/earphones delivering more enhanced audio with more bass making it enjoyable for teens and adults that is what gives them a high brand identity e.g if people listen to different headphones they would know which ones are beats as the audio delivered sounds different this gives them competitive advantage and all lines of appeal. when it comes to the functionality beats satisfies customers.
2) Beats focuses on delivering enhanced audio along with exceptional bass.

3) Power
1) Sony is a company that is known for their sound. Sony Corporation is a multinational conglomerate head quartered in Tokyo, Japan. It was founded in 1946 by Akio Morita and Masaru Ibuka. It's primary focus is electronics and owns Sony Pictures/Music/Computer Entertainment and Sony Mobile Communications.
Sony is known for their sound as they use dolby digital alongside that sony is dominant on the gaming market as they release the best consoles in the world e.g PS4. This gives it mass recognition and a strong  brand identity sony is an extremely successful brand and has changed the history of sound and gaming and they dominate all lines of appeal and receive positive rating meeting beyond customer needs. This by far is one of the most competitive electronic  companies yet.

2) Sony focuses on applying new technology into electronics.

3) Dominant


1) Nike, Inc. is an American multinational corporation that is engaged in the design, development, manufacturing and worldwide marketing and sales of footwear, apparel, equipment, accessories and services. Nike is the most successful brand in the world. The thing that gives it a unbreakable brand identity is the Logo which just delivers coolness to the customers. The product design is one of the best providing the highest quality. This brand is the best sports brand in the world which uses all lines of appeal as it meets all needs of sports and does the job really well and the manufacture workers work hard.

Nike is pushing the boundaries on sportswear making sports more efficient.

3) Awesome

Sunday 4 October 2015

BBC 3

The BBC is a public service broadcaster. The BBC's remit is to inform, educate and entertain, which the Rethian values; the values that John Reith, the founder of the BBC, wanted to achieve. Now BBC is dominating the British entertainment/news as it has many categories such as radio and TV.
BBC3:
  • News
  • Sports
  • Celebrity
  • Society 
  • Crime and Punishment
  • Politics (UK, World, and Weird)
  • Art and Culture
  • Animals and more bbc trust
BBC 3 is slightly different to BBC one and BBC 2 they focus on a younger minority age group e.g teenagers. This news is presented in a slightly informal manner to make it appeal to the younger audience as well as making it entertaining   Along side that BBC 3 are successful for their TV shows such as family guy which is really popular. They also present controversial news after watershed. Russell Howard is presenting his all new T.V series known as... " Russell Howard's Good News". This is a British comedy and topical news show. This show is hosted by non-other than Russell Howard himself where he offers commentary over weekly based news but, included guest appearances of famous celebrities as well as those who have been featured in the media recently. By watching his shows people can tell its from BBC 3 as he presents it in a slightly informal manner.