Thursday 5 May 2016

mock exam LR

1. WWW - Q1 good detail used

EBI - You need to cover more, especially the Section A question 3.

My strongest was Section A on the first question as I've included good content that'd get me good marks, however I could have included more theory in it.

My weakest question would have been question 2. Instead of talking about the male gaze for Megan Fox's portrayal in the clip, I talked about the female gaze. Meaning, I didn't use the correct theory to match with the evidence I was giving. I was meant to talk about the male gaze which is from the males perception.

One way in which the trailer attempts to appeal to a male audience is through Megan Fox's appearance. This is because females are not usually presented in FPS games and it will certainly grab the attention of the viewer if she appears in it. Megan Fox is a sexually appealing woman in the eyes of many males as she is a model and actress, which means she can gain the attention of many males who view this trailer. This links in with the male gaze, where the men do the looking (the viewers as well as the on-screen characters) and focus more on the female. This is a way to attract males into watching this trailer as they would not normally associate females with Call of Duty games.

Another way in which the trailer attempts to appeal to a male audience is through the level of action shown in this clip. This is because the action genre appeals to a male dominant audience as they enjoy this type of visual element. When they see some sort of action and violence they are here to stay a bit longer as they are engaged with the action occurring on screen. This fits in with the female gaze as it is the men that are being looked at by the potential female viewers (as this is the first Call of Duty game to feature female characters and may have some form of interest) as they are represented as masculine and as protectors- they are very patriotic.

Finally, one way in which the trailer attempts to appeal to a male audience is through the tag line. This is apparent towards the end of the clip where all 4 characters are walking and the tag line saying 'There's a soldier in all of us'.This tag line can really have an impact on the male viewers as it fits directly with their masculinity. Men see themselves as patriotic and are proud of their masculine figure etc. The tag line is used to reinforce and remind the male viewer of their position as men and acts as a way to re-define their current status.

One is with the group of 4 friends who go to Las Vegas to have a good time and enjoy themselves. This links to the film The Hangover where a group of male friends go to Las Vegas to have a good time. This is highlighted as we see the Las Vegas sign after the car passes then the group of males coming out of the car. This is a strong link with the game and film as they both say that Las Vegas is the place to go to have fun and enjoy yourself with your friends.

The trailer also associates Infinity wards and Activision as two businesses who help promote action films. When people see these businesses they will automatically associate IR with the call of duty franchises or those who know about the call of duty franchises but want to play games that are similar to this, will go and search the other games that they sell. This will help promote Activision and infinity wards as call of duty being one of their successful games people will go and buy other games that they produce to live up to the standard of call of duty.

I talked about all three platforms for each of the films that I talked about. There were also examples given to show knowledge of what was being said. In order to gain access to the top level for section b I needed to use the key words for the question and always link back to it. There wasn't enough information linking back to what the question was asking. I needed to talk about how all of the platforms can be accessed on your phone which is how media devices contain everything from all platforms which is linking it back to what the question was asking.

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